“Anyone can create a brand on the internet using Practical PR and Publicity that attracts customers in as little as 30 days.”

For strategies on “How To Use PR and Publicity In Your Business” using the web download the Fast Start Guide by entering your details on the right. You’ll discover how to:

1. Use Online Media Tools

Including blogs, online articles, social media and video.

2. Build Expert Status

Experts command respect, higher fees + more referrals.

3. Attract More Customers

Be everywhere on the web with proven strategies.

The web requires a new kind of marketing communication – one that understands most people are well-connected – including your prospects and customers.

To do this, you may need some practical insider know-how. The strategies and tactics you’ll find here aren’t just for internet businesses or businesses with endless marketing budgets. The power in this system is that it works whether your business is large, small or somewhere in between.

It’s a fact that online PR, Publicity and Social Media strategies will be up to 87% more powerful and pack a bigger punch for your dollar than advertising alone.

Most business owners find that getting publicity for their business using online tactics is not only the most effective way to attract customers but also the best way to position themselves as credible experts who offer more value than their competitors.

By Downloading The Fast-Start Publicity Guide, You’ll Receive The Top Professional Tips To Getting Publicity, Then If You Want More, You’ll Discover:

• How to position yourself as an expert
• What it takes to get noticed online and offline
• How to position your business to attract customers
• When to best promote your business for maximum effect all year round
• Why most press releases are rarely taken seriously
• How to package your message so it gets heard

If you’re serious about getting publicity using strategies that work and having your business noticed and want the system used by experts, then read this.

1. Know your target market’s biggest problem
2. Prove you can solve it with your product or service
3. Reveal a ‘shocking truth’ that without your solution costs people time, money and/or stress
4. Record customers saying amazing things about how your product/service changed their lives
5. Distribute your solution to targeted outlets using ‘sound bites’
6. Create online advertising campaigns
7. Develop affiliate relationships who help promote your solution with a targeted launch

You could waste hours or days – even weeks working out the right tactics to get publicity – especially if you’re not sure how to approach the media with press releases or how to communicate effectively online in a way that isn’t self-promotional and sounds salesy.

But with expert advice you can get professional PR and publicity through a system that connects you with people you’re trying to reach – your customers. That’s what publicity does, links you with people who want what you’re offering. The media, the internet and journalists/bloggers are just the gatekeepers. Knowing how to reach your customers using online tactics will set your business apart.

My goal is to help small businesses do what they do best - and with a little help with your new publicity system, you’ll have more energy to focus on your business than wading through long books and manuals to learn this yourself.

So fill in your details on the right-hand side of the screen and gain immediate access to your Fast-Start Guide.

Now is the time to attract attention using online strategies with advertising budgets rising across all media.

Total ad spending is estimated to reach $63 billion this year with advertising on social media leading the charge with an expected increase of 48% between now and 2013. Take advantage of free publicity by downloading your free report and start today.

• TV and Movie Theatre ad spending up by 19%
• Outdoor advertising up by 18%
• Radio up by 10%
• Social Media up by 48%!

Publicity and PR Is Still The Best Way To Reach Your Audience, providing you know how to connect and communicate with customers.

Fact: You can generate more publicity today than ever before on traditional media channels (print, TV, radio, outdoor etc) and new media (online social eg Facebook, YouTube, Twitter etc). It took over 15 years for websites to become ‘must-haves’ for business. Social media – as an ‘essential’ business tool – has reached that in half the time. Get noticed where your customers are.

Fact: Online exposure is the fastest way to build credibility, expose your business to a broader audience and attract customers interested in your product or service.

Fact: You can pay for media to get in front of your audience – or you can have free publicity by knowing how to get promoted across all media channels.

Right Now You Can Start Learning How To Attract More Clients With The Right Media By Using Publicity That Positions You And Your Business As An Expert.

Getting publicity is not hard, you just need the tools to do it properly – with language that connects you with your customer and stirs them into action based on their needs.

The publicity system you’re about to receive helps you do that.

Discover How You Can Position Your Business For Success Today.

• Just this week I combined both types of media – social and print – and raised hits to a client’s website by over 600% in 2 days! Paid media can’t match the speed of a campaign that uses both online and offline media to boost traffic and generate leads.

And this example was in the construction industry – a business where Facebook, Twitter and YouTube are unheard of. This industry relies on traditional media to spread their message, but with this one tactic that offered extreme value, a link to download a free industry journal was forwarded from email to email, directing traffic back to the website.

I’m happy to say that I take the complex and make it simple. This is what some of my clients say about my work.

The CEO of an architectural firm I work with said:

“Thanks for sending us a copy of your recently published article, ‘In a hole, it’s hard to see’. I think the article and your writing style are excellent! A great message … something I will share with others in our team. Keep up the good work, Robert Macindoe, CEO Suters Architects

And from the editor of a magazine I write for:

” … thanks for the entertaining columns, I think they have really added to the magazine’s appeal.” Andy Graham, Editor at Aspermont.

A major contractor said ...

“You took my website from nowhere-land to front page of google without me spending a cent on paid advertising …” Tom Quinlan from Quinlan Cranes.

An advertising company …

“You’re a talented communicator. You have amazing writing skills that helps companies get their message heard.” Brian Lovinson from Ascet Interactive.

I can help you …

• Become a customer magnet
• Spread your message across all media channels
• Build publicity campaigns that attract business

For immediate access to our FREE fast-start guide that will help your small business get big publicity, fill in the form on the right.

Just so you know, I don’t sell, share or rent email addresses – I don’t like it when it happens to me – so your details are safe.

And if you decide you don’t want to hear from me again, just press ‘unsubscribe’ the next time you receive an email you don’t like the look of – although with the amount of free information I give away each month I can’t imagine that happening.

So with no risk to you, download the fast-start guide and let’s get cracking!

Barbara

PS: I’m on a mission to help 1,000 people grow their business, so I’d love to hear what your biggest challenges are in your small business – whether they involve publicity or any other aspect around getting customers – leave a message below, I’d love to help you.

PSS: As a small business owner myself I know how hard it can be, but with someone experienced in marketing,  publicity, online media, sales and copywriting helping you – I’m confident your small business will be booming soon.

PSSS: If you’re into QR readers, here’s my details – if you have a QR reader on your iphone or ipad just hover over the image below and you’ll have my details stored. Great way to share information.

Here's my contact details if you're using a QR reader

Here’s a link for a QR reader

Here’s a link for generating your own QR code

Below is a link to one of my latest press releases.

“Why Most Customer Testimonials Don’t Work and What You Can Do About It”